Afri-Centric is a South African-based boutique travel company that specializes in curating matchless travel experiences for incentive and high-end leisure travelers. Recognized travel industry leader and owner Itumeleng Pooe and her close-knit team offer fully customized travel programs that yield once-in-a-lifetime experiences and precious memories for years to come. The company has worked with clients across sectors, including Silver Sea Luxury Cruises, Harvard Business School, United Nations, Nile Dutch, Oprah Winfrey Academy for Girls, and more.
Inspired by Africa ‘s rhythm, sophistication, tapestry, and landscapes, from Table Mountain to Egypt’s pyramids, the music of Senegal, the vastness of the Serengeti, the diversity of our peoples and more. Our love for the continent knows no bounds.
Our close-knit team brings together a broad range of professional expertise deeply rooted in African tradition. We focus on customized travel programs and provide you with one-of-a-kind memories that far exceed expectations.
Carefully tailor-made experiences are created to take you along incredible routes of our beautiful country, be it our 3 000km coastline, our wildlife at luxurious game reserves, dinner in the desert or under the stars, being in the heartland of our exquisite winelands for the most outstanding culinary delights or riding in a luxury steam train through the most picturesque landscapes of SA.
Satisfying clients for more than 20 years, our reputation for bold vision and a boundless passion for curating extraordinary memories is unrivalled. Sustainability is at the heart of everything we do. We invest in the environment and communities by helping to improve livelihoods and grow young talent. We also aim to give exposure to unique products that would not ordinarily achieve the exposure they deserve.
We constantly challenge ourselves to exceed the norm and ensure the highest standard of excellence. Our years of experience has allowed us to build key industry relationships and equipped us to manage the most complicated requests with creativity through our enviable access to global travel networks.